Developer Relations

Ever tried selling a product to an engineering leader and felt like you were talking past each other?...

Qualcomm’s VP of Developer Relations, Uttam Tripathi, explains how AI is transforming DevRel by improving how we connect, support, and interact with developers. Learn how to use AI effectively and build stronger developer relationships....

How do you make developer events truly impactful? From setting goals to choosing the right events and nailing your swag, this article reveals how to create memorable experiences that drive lasting results....

What’s the secret to successful developer marketing? It’s all about authenticity, education, and collaboration. Learn how DevRel and marketing can work together to engage developers and inspire everyone in your company to become a community advocate....

In this article, we explore the world of hackathons, including what these events entail, their history, their benefits, and a few tips to get you started....

Developer engagement isn’t just about attracting developers to your product—it’s also about building an ongoing relationship that encourages them to contribute, innovate, and advocate for your offerings....

Today, we're diving into the exciting world of Developer Relations (DevRel). This is going to be close to my heart and might seem a bit controversial for some....

Whether your target audience is engineers or software developers, advocates can help you get the word out about your product. Here, we answer your most commonly asked questions about developer advocacy, so take a look....

In this guide, we’ll explore two crucial aspects of DevRel: metrics and KPIs and collaboration with product teams....

Looking to get into DevRel or need ideas to uplevel your candidacy? I’ve been a developer advocate for several years at different companies and have been on both sides of the interview table....

By immersing yourself in the world of developers and engineers, offering authentic value, and consistently nurturing brand memories, you position your business as a valuable partner in their path forward....

By investing in a DevRel program, a company can build a strong developer community, improve products, create long-term relationships, and achieve sustainable growth and success....

Discover the importance of aligning DevRel objectives with business goals, setting measurable KPIs, creating a strategic plan, and more....

Developers are no longer just seen as coding magicians, but as key influencers and decision-makers within organizations. But while more businesses are looking to adopt DevRel strategies, they’re unsure of exactly where to start....

Good developer experience isn’t a luxury; it’s a necessity. Not every developer's needs are the same, and not every developer requires the same amount of guidance....