Members-only Demographics, Segmentation & Personas How to go from product marketing manager to developer marketer Do you know what it takes to transition from a product marketing manager (PMM) role to a developer marketing one?...
Members-only Demographics, Segmentation & Personas How to live, breathe and think like a developer In this article, we’re going to expand our breadth of knowledge beyond just basic developer characteristics, and look at the various personas within the developer marketer world....