What’s your developer marketing IQ?
    From audience segmentation and DevRel to community, pricing, and go-to-market (and more), navigating the realm of developer marketing requires a multifaceted approach.
    Share your experiences with fundamental developer marketing pillars and we’ll give you your developer marketing IQ.
    Use your results to benchmark your experience to key marketing competencies, leverage your strengths, and identify opportunities for growth.
Complete the test and you’ll get:
  • An overview of your current position in the developer marketing journey and what that means.
  • A spider graph illustrating where you stand compared to your peers.
  • A downloadable report with your IQ level and core focus areas, along with personalized results for each category.
  • A PDF version of the Developer Marketing Competency Framework to help you benchmark your growth.
  • Access to resources designed to accelerate your progression to the next stage of your career.


Access the Developer Marketing Competency Framework
    Our Developer Marketing Competency Framework outlines the key skills and capabilities you need to succeed in the world of developer marketing.
    Built with insights from a broad range of experts and practitioners, this guide includes the most relevant and valuable perspectives in the industry.
    This framework includes everything from content strategy and acquisition channels to buyer personas, positioning, and go-to-market tactics—covering the skills required to excel in developer marketing.
    The core competencies in the framework address what you need to discover, define, strategize, drive, and grow a successful developer marketing strategy.
Where will you sit? 👇
    🚀 Level: Genius (323-430). The developer marketing role might be varied but you’ve nailed most facets. If you aren’t in a leadership role, you’re ready for it.
    🚀 Level: Leader (215-322). You’re a solid- all-rounder with deep knowledge of developer marketing. While there might be some experience gaps, you’re well and truly on your way to achieve great things.
    🚀 Level: Rising star (107-214). You’re already displaying all the right signs of a prosperous career in developer marketing. With the right guidance, you’ll climb the career ladder in no time.
    🚀 Level: Newcomer (0-106). You’re embarking on your developer marketing journey. While you’re still learning the ropes, you’re where you need to be. Continue investing in your professional development to become a rising star.