Members-only Exclusive articles How to lead a successful messaging workshop for developer products This is going to be all about how you run a workshop to get a bunch of people in the room. Messaging and positioning is a group activity, and it definitely requires a little bit of thought to make sure that everyone's time is spent effectively, especially your time as a marketer....
Members-only Exclusive articles Mix & match to find your ideal blend of developer events At 2022’s Developer Marketing Summit, Karen White, Senior Product Marketing Manager (Developer Platform) at Atlassian, spoke about the benefits of running events for developers, the different types of developer events, and more....