Members-only Developer Communities Building a Voice of Developer program Senior Product Marketing Manager, Shaziya Bandukia, outlines the benefits of developing a Voice of Developer program....
Members-only Podcasts Empowering developers to build collaborative experiences We recently sat down with Rakesh Goyal, the founder and CEO of Velt, to get his take on how to effectively scale your messaging and positioning....
Members-only Exclusive articles Mastering technical competitive analysis and strategic positioning Unlock the power of strategic positioning and competitive analysis with insights from GitLab. From creating impactful demos to aligning with product management, this article shows how transparency and innovation can give your product the edge it needs in a crowded market....
Members-only Developer Marketing How to raise the price of your product Although discounting your product can increase your customer base and generate additional income, there are also times when this method can be counterproductive....
Members-only Exclusive articles Going to market with your community Glide's Andrew Claremont explores the transformative power of online communities – and shares actionable steps to incorporate community engagement into your go-to-market strategy....
Members-only Playbooks Get your free copy of the AI in Community Management Playbook AI is here to stay, and you don’t want to get left behind as more and more marketers and community managers incorporate...
Members-only Guides Everything you need to know about developer communities Whether you’re building a developer community from scratch or joining an existing, active one, you’ll find that investing time and effort into a dev community offers many benefits to both developers and marketers. We’re taking a look at them in this article....
Members-only Developer Relations Your guide to hackathons: What they are and top tips for success In this article, we explore the world of hackathons, including what these events entail, their history, their benefits, and a few tips to get you started....
Members-only Register for Marketing Labs workshops Monthly live sessions are open to Pro+ members. Please log in to register, or sign up for a membership here....
Members-only Marketing Labs workshops Conquer product marketing challenges with Marketing Labs! Join monthly workshops and expert office hours to learn from industry leaders and collaborate with peers....
Members-only Developer Marketing Crafting effective social media ads with video Social media ads have emerged as a cornerstone of effective online marketing strategies, compelling businesses to innovate and excel in crafting resonating messages....
Members-only Developer Marketing Using personalization tactics in your product marketing strategy Incorporating personalization methods into your product marketing strategy doesn’t have to be extremely complicated and tech-heavy....
Members-only Exclusive articles Make 10 (hu)men feel like 100: Developer marketing lessons from Rogue One Are you struggling to achieve big goals with limited resources? Learn developer marketing strategies from Rogue One. Discover how to build effective teams, secure resources with proof of concept, and plan for lasting impact....
Members-only Competitive intelligence How to conduct a 5C analysis What is 5c analysis, and which questions do you need to ask to gain more knowledge about your business? Let’s take a look....
Members-only Exclusive articles Mechanisms to improve your productivity and gain back your time Unlock the secrets to productivity with Belinda McKeon, a Senior Developer Marketing Manager at AWS. Learn how to manage your time, reduce stress, and achieve a healthier work-life balance with practical, proven strategies....
